Effective communication and social sustainability
As a location certified by Access4you, Multi Hungary’s shopping centre, Allee, offers certified and detailed accessibility information for all its customers, including people with disabilities. They put special efforts into making sure that the information reaches everyone who might need it, not only displaying Access4you’s badge on their website but dedicating an entire section to accessibility information. What is more, Allee invited György Bovier - Access4you’s Accredited Partner and a wheelchair user himself - for a campaign to showcase the importance of accessibility information for disabled people in retail as well. With this successful campaign and their dedication towards social sustainability and disability inclusion, Allee reaches a large audience and makes a real social impact at the same time.
Image source: Allee's Facebook page